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Search Engine Optimization (SEO) is a comprehensive approach to improving a website's visibility and organic (non-paid) search engine rankings. It consists of several main parts that work together to optimize various aspects of a website. The main parts of SEO include: Keyword Research: Keyword research is the foundation of SEO. It involves identifying the keywords and phrases that users enter into search engines when looking for information related to a particular topic or industry. By understanding the keywords that are relevant and have significant search volume, businesses can optimize their website's content to target those keywords effectively. On-Page Optimization: On-page optimization refers to optimizing individual web pages to make them more search engine-friendly and relevant to the target keywords. This involves various techniques, including: Title Tags: Crafting unique and descriptive title tags that include relevant keywords. Meta Descriptions: Writing compelling meta descriptions that summarize the page content and encourage users to click.

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